SMO means social media optimisation. I improve your profiles and organise an organic posting routine so visitors understand your business. These plans do not include paid advertising management.
Posts appear through normal profile and feed distribution. Paying for an SMO service does not buy reach from a platform.
Content and placements
One original post can be adapted for two profiles. That is one content item and two publishing placements.
Approval before publishing
I share the calendar and drafts for your review. Scheduling starts after approval and required account access.
Compare the complete scope
On smaller screens, swipe inside the table to compare all three plans. The same details are available in each card above.
SMO: quantities and service limits
Included work
Starter
Growth
Advanced
Suggested starting fee
₹2,999 / month
₹5,999 / month
₹9,999 / month
Platforms
Choose 1: Facebook, Instagram or LinkedIn
Choose 2: Facebook, Instagram or LinkedIn
Choose 3: Facebook, Instagram and LinkedIn
Profile optimisation
1 initial profile review in month 1
2 initial profile reviews in month 1
3 initial profile reviews in month 1
Original static designs + captions
6/month total
12/month total
16/month total
Short-video edits
Not included
Not included
2/month, up to 30 seconds each; you supply footage
Content calendar
1/month
1/month
1/month
Publishing
6 placements/month on 1 profile
Up to 24 placements/month across 2 profiles
Up to 54 placements/month across 3 profiles
Design/caption revisions
1 consolidated round/month
1 consolidated round/month
2 consolidated rounds/month
Public comment checks
Not included
Not included
3 working days/week; up to 15 minutes/check
Private messages & sales replies
Not included
Not included
Not included; enquiries sent to your team
Paid ads management
Not included
Not included
Not included
Performance report
1/month
1/month
1/month
Review call
1 × 15 minutes/month
1 × 20 minutes/month
1 × 30 minutes/month
Support response target
Within 2 working days
Within 2 working days
Within 1 working day
Exclusions and additional charges
Post quantities are original content items across the plan, not a separate quantity per platform. Cross-posts reuse adapted creative; placement totals are maximums.
Filming, actors, photography, extensive animation, stock licences, influencer fees, private-message support and paid ads are excluded.
Suggested extras: ₹400 per static post with caption; ₹1,000 per supplied-footage edit up to 30 seconds.
Prices are in Indian rupees. Applicable taxes, approved third-party purchases and extras are itemised in the written quote. I ask for approval before work outside the scope.
Payment, delivery and communication
Suggested billing: monthly in advance for a 30-day service period. Initial profile work is completed within the first 5 working days after access and business information are supplied.
I confirm access, business facts and the start date before work begins.
You approve proposed content and campaigns before publishing. Your business remains responsible for supplying accurate offers and responding to customer enquiries.
Monthly reports describe completed work and available performance data; they do not turn clicks or impressions into a sales claim.
Support is by email and WhatsApp within the scope. Calls and response targets follow the plan and written agreement.
These are suggested starting prices and service allowances for discussing your project. Your written quote confirms the final fee, capacity, deliverables, applicable taxes and terms before you book. No payment is taken on this page.
When can work start, and how long does it take?
Each monthly plan covers a 30-day service period. The plan lists any onboarding or setup period. I confirm a start date after receiving agreed payment, access, business information and approvals. Platform reviews and missing information can change the schedule.
What costs extra?
Post quantities are original content items across the plan, not a separate quantity per platform. Cross-posts reuse adapted creative; placement totals are maximums. Filming, actors, photography, extensive animation, stock licences, influencer fees, private-message support and paid ads are excluded. Suggested extras: ₹400 per static post with caption; ₹1,000 per supplied-footage edit up to 30 seconds.
Can I upgrade or customise a package?
Yes. Tell me which quantities, channels or features need to change. I confirm the revised deliverables and price in writing before extra work begins. Changes to an ongoing plan normally take effect at the next service period unless we agree a separate change order.
How do cancellations and refunds work?
Proposed booking terms: request cancellation by email before the next service period or project milestone begins. Completed work and approved third-party costs are itemised; any payment for undelivered work is reconciled against the accepted proposal. There is no blanket non-refundable rule on this page. The written agreement and applicable requirements govern the final settlement.
What support is included?
Support covers questions and issues within the purchased scope. Suggested working hours are Monday to Friday, 10 am–6 pm IST, excluding agreed holidays. Response targets mean acknowledgement and a next step, not guaranteed resolution. Calls are booked in advance; emergency and 24/7 support are excluded.
Will I keep ownership of my accounts and website?
Your business should retain control of its domain, hosting, website and platform accounts. I work through authorised access. Third-party licences have their own terms. Website files and deliverables are handed over under the agreed payment and licensing terms.
Do unused quantities roll over or guarantee results?
Unused monthly allowances do not roll over unless agreed in writing. Counts are work limits, not promises of rankings, reach, leads or sales. Where an activity does not apply to your site or eligibility, I explain that before booking and agree a suitable scope.
Need a package built around your business?
Send your website, business type, priorities and the work you need. I’ll explain the options and confirm the price and responsibilities in a written quote.
